lionbo 
user profile for lionbo
Melvin Kee
lionbo@hotmail.com
Nothing much really, I'm big on marketing, social media, web 2.0 trends and music.
Love to talk so blogging is my outlet of choice.
June 23, 2008
Most Popular Pings
Remember the good ol tiger beer ads? "GIVE THAT MAN A TIGER" or "IT'S TIGER TIME!". It's been well replaced by some pretentious branding campaigns over recent times. From the ridiculous tv commercials like this oneto the really ridiculous ones like this ad where Jessica Alba asks for a tiger. Does anyone really believe Jessica Alba chooses Tiger beer as her lager of …
Nuffnang is a local blog community portal that serves as an advertising platform for bloggers like myself to monetize my blog through their fuss free CPM/CPC models. To date, they have over "40,000 bloggers" signed up from Singapore and Malaysia. This number is commendable and i must applaud their initiative in giving bloggers an avenue to make some form of revenue otherwise …
It's Hyorish!!!Lee Hyo Ri is the comeback queen of K pop and she is an absolute sexy goddess...She is on the wrong side of 20 and disappeared from the k pop scene but is back with a new album and look. I'm not gonna review the album but i will review ms Lee.. she is 10/10!!!!! KAWAII!!!! ( wait, thats japanese)Her pictureHer new MV "U Go girl"and a live performance!
I came across Walter's blog where he spoke about a new company called Brandtology that is offering social media monitoring services that focus on PR and brand reputation analysis. This is …
I went up as a Singaporean "invader" to attend start up camp KL over the weekend. I'm exhausted and back in the office but I'm really glad i went. I think it's imperative we as bloggers and social media contributors have a more global view of web 2.0's impact on each society. And since i don't have a global travel budget, i took a coach up with 2 friends to get a S.E.A 's …
Last 5 Pings
It's been a while since my last post and so much has happened globally from a marketing trends perspective, it's impossible to even start summarizing my own reflections. From case studies to general best practices, i was thinking about what best to pen down when i decided to just pick a topic and gnaw away "Is data turning SMS marketing redundant?" . The disclaimer is i am …
There is an App for everything. But does everything need to be "App-ed?" Over the past year, Apps have dominated the innovation conversation amongst many creative planners, branding/product managers and marketing professionals worldwide. We see Apps that range from the integrated ( sales -force mobile) to the redundant ones (paragon app anyone?). I can see the value …
I read Seth Godin's "Purple Cow" again last week and it's pretty amazing how every different read yields a unique and different response. (Kinda like Willy Wonka's varied flavored candy).I found myself thinking more and more about how true some of his observations were. The basic idea is simple enough, your brand/product needs to be outstanding amongst a sea of mediocrity. ( …
There has been a lot of debate about the effectiveness of Bluetooth (aka “toothing“) as a mobile marketing technique. As a technology, it undoubtedly holds promise–the key is in implementa …
For all who don’t know, Singapore is one of only 3 countries in the world where NOKIA has rolled out its “comes with music” service. All new owners of a NOKIA “comes with music” phone get …
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