lionbo

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Melvin Kee
lionbo@hotmail.com

Nothing much really, I'm big on marketing, social media, web 2.0 trends and music.

Love to talk so blogging is my outlet of choice.
June 23, 2008
 

Most Popular Pings

Nuffnang is a local blog community portal that serves as an advertising platform for bloggers like myself to monetize my blog through their fuss free CPM/CPC models. To date, they have over "40,000 bloggers" signed up from Singapore and Malaysia. This number is commendable and i must applaud their initiative in giving bloggers an avenue to make some form of revenue otherwise …
168 unique reads 1 comments
lionbo Posted by lionbo User Menu on November 12, 2008 at Melvin Kee's Chute
Remember the good ol tiger beer ads? "GIVE THAT MAN A TIGER" or "IT'S TIGER TIME!". It's been well replaced by some pretentious branding campaigns over recent times. From the ridiculous tv commercials like this oneto the really ridiculous ones like this ad where Jessica Alba asks for a tiger. Does anyone really believe Jessica Alba chooses Tiger beer as her lager of …
175 unique reads 0 comments
lionbo Posted by lionbo User Menu on November 17, 2008 at Melvin Kee's Chute
It's Hyorish!!!Lee Hyo Ri is the comeback queen of K pop and she is an absolute sexy goddess...She is on the wrong side of 20 and disappeared from the k pop scene but is back with a new album and look. I'm not gonna review the album but i will review ms Lee.. she is 10/10!!!!! KAWAII!!!! ( wait, thats japanese)Her pictureHer new MV "U Go girl"and a live performance!
165 unique reads 0 comments
lionbo Posted by lionbo User Menu on August 7, 2008 at Melvin's Music
I came across Walter's blog  where he spoke about a new company called Brandtology that is offering social media monitoring services that focus on PR and brand reputation analysis. This is …
153 unique reads 0 comments
lionbo Posted by lionbo User Menu on December 4, 2008 at Melvin Kee's Chute
I went up as a Singaporean "invader" to attend start up camp KL over the weekend. I'm exhausted and back in the office but I'm really glad i went. I think it's imperative we as bloggers and social media contributors have a more global view of web 2.0's impact on each society. And since i don't have a global travel budget, i took a coach up with 2 friends to get a S.E.A 's …
135 unique reads 0 comments
lionbo Posted by lionbo User Menu on November 24, 2008 at Melvin Kee's Chute

Last 5 Pings

There is an App for everything. But does everything need to be "App-ed?" Over the past year, Apps have dominated the innovation conversation amongst many creative planners, branding/product managers and marketing professionals worldwide. We see Apps that range from the integrated ( sales -force mobile) to the redundant ones (paragon app anyone?). I can see the value …
lionbo Posted by lionbo User Menu on March 28, 2010 at Marketing with Melvin
I read Seth Godin's "Purple Cow" again last week and it's pretty amazing how every different read yields a unique and different response. (Kinda like Willy Wonka's varied flavored candy).I found myself thinking more and more about how true some of his observations were. The basic idea is simple enough, your brand/product needs to be outstanding amongst a sea of mediocrity. ( …
lionbo Posted by lionbo User Menu on March 26, 2010 at Marketing with Melvin
There has been a lot of debate about the effectiveness of Bluetooth (aka “toothing“) as a mobile marketing technique. As a technology, it undoubtedly holds promise–the key is in implementa …
lionbo Posted by lionbo User Menu on July 7, 2009 at Marketing with Melvin
For all who don’t know, Singapore is one of only 3 countries in the world where NOKIA has rolled out its “comes with music” service. All new owners of a NOKIA “comes with music” phone get …
lionbo Posted by lionbo User Menu on June 9, 2009 at Marketing with Melvin
We just recently concluded a very enjoyable speaking engagement in Hong Kong and met with some of the brightest and creative minds in the industry. There was an amazing opportunity for Mob …
lionbo Posted by lionbo User Menu on June 2, 2009 at Marketing with Melvin

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