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theorycast.65 :: Why Organizations need their Chief Culture Officer

In this episode of theorycast, I interview anthropologist Grant McCracken (@grant27) on his recent book, Chief Culture Officer. This interview took place at the Futures of Entertainment 4 conference at MIT, on November 21st, 2009. The video I captured from his book talk within the ROI of ROFL session panel is also included. From the ...

 

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