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S'pore scores 'better than average' for customer satisfaction
Developed by the Institute of Service Excellence at SMU, the CSISG takes into account satisfaction levels across eight key economic sectors.It also looks at how elements such as customer expectations and the quality of products or services, influence customer satisfaction.In Singapore's case, the tourism industry had the highest customer satisfaction scores, followed by education and transport sectors.The study also found that tourists taking part in the surveys rated Singapore's service standards higher than Singapore citizens and permanent residents.The CSISG also dispelled another belief that Singaporeans are the worst when it comes to complaining - the country only scored a national average of 6.3 per cent for complaints, compared to 14 per cent in the US.
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