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Joyalukkas - Worlds Largest Jewellery Showrooom
The Joyalukkas Jewellery showroom in Chennai is the largest in the world, according to the World Records. It is spread out in five floors with four floors dedicated for jewellery shoppers while the fifth floor is reserved for administration, marketing and jewellery sorting team of Joyalukkas. The jewellery showroom features gold, diamond, platinum, precious stone, pearl, Silver and exclusive corner for kids jewellery. The Joyalukkas located in T Nagar in Chennai also features a unique diamond cave to enlighten customers, visitors and school children on the start to finish process of manufacturing diamond jewellery. This first of its kind diamond cave attracts a lot of visitors especially school children who feel its an enjoyable and enlightening experience. "To strengthen the ‘world’s favourite jeweller’ positioning we need to launch projects and initiatives that compliment it. The first time I saw this building being constructed in Chennai, I decided this would be the Joyalukkas flagship showroom in
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