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Rubies in the Orchard: Book Review
Serial entrepreneur and billionaire Lynda Resnick's book "Rubies in the Orchard" provides a fascinating glimpse into the marketing strategies behind brands like POM Wonderful, FIJI Water, Teleflora and the Franklin Mint. Part autobiography and part business book, the highly readable tome chronicled how Lynda rose from rags to riches and deployed her marketing smarts to seed …
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coolinsights Posted by coolinsights User Menu
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on July 19, 2012 at Cooler Insights

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