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As Sales Drop, Burger King Draws Critics for Courting ‘Super …
For five years, Burger King Holdings Inc. was on a roll, successfully courting its “super fans” — 18- to 34-year-olds who account for half of all visits to Burger King restaurants.Thanks to high unemployment and healthier eating habits, those super fans haven’t been so super lately. Burger King has felt the ...
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on February 2, 2010 at creation

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